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January 25, 2006

Adsense for TV

Spot Runner. Interesting new concept - a complete pre-packaged, templated, TV advertising campaign creator designed for small companies with local campaigns. A kind of Adsense for TV, perhaps? Choose from ready made generic ads, and set your airtime budget, length of campaign etc, etc. Delivered through standard channels like Discovery, CNN, ABC, etc, and expect to pay around $1500.00 plus for the cheapest campaign in your zip code area including the airtime. Wonder how many spots will end up at the 12am graveyard shift though? Nevertheless, watch this one closely, because you can bet the traditional players will be! MORE

Posted by geekblue at January 25, 2006 10:14 AM

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